Portofolio Detail

the liberty group

Brand and Service Marketing

The project/assignment was to create a 1min 30sec video that represented the company’s services for the apartment industry and include current clients the agency has placed along with staff to present the step-by-step process. The deadline for this project was 1 week. This video would be shown during a Gala at the Houston Apartment Association, post on the company YouTube channel, and to house on the main website. Working with a coworker, we located a video production company in Austin TX that was happy to work with us. Developmental strategy I was involved included:

  • Storyboard
  • Shooting Locations
  • Client and Staff Participation
  • Directing/Production
  • Video Editing
  • Video Graphic Design
  • Post Production

The video received rave reviews, positive feedback, and the signing of a new client at the Houston Apartment Association event which can be seen here.