
Brand and Service Marketing
The project/assignment was to create a 1min 30sec video that represented the company’s services for the apartment industry and include current clients the agency has placed along with staff to present the step-by-step process. The deadline for this project was 1 week. This video would be shown during a Gala at the Houston Apartment Association, post on the company YouTube channel, and to house on the main website. Working with a coworker, we located a video production company in Austin TX that was happy to work with us. Developmental strategy I was involved included:
- Storyboard
- Shooting Locations
- Client and Staff Participation
- Directing/Production
- Video Editing
- Video Graphic Design
- Post Production
The video received rave reviews, positive feedback, and the signing of a new client at the Houston Apartment Association event which can be seen here.